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The Dreaded Meeting

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FROM THE WORK WELL: I have NEVER attended a meeting that ended early where someone left upset about it. Instead, they walk away with pep in their step like they just got a free milkshake.

Work Like a Dog or At Least With Them

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FROM THE WORK WELL: “What?! You guys bring your dogs to work? That is soooo cool!” We hear that all the time. It IS cool, but it’s also a tactic to a healthier culture. Meet Mousse and the rest of the pack.

The Eyes Have It

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FROM THE WORK WELL: Step away from technology for a few minutes and strengthen your non-verbal core – your eyes.

R+M Gets Scientific About Branding

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“We were impressed by R+M’s ability to assess the changes in our environment from moment one. …”

Color Means Business

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Part two* of my color series: Defining color characteristics and the emotional qualities of basic color categories. Red demands attention. This color has so much power and depth – we always seem to know what red wants. It grabs your attention then either gives you a warning or makes a statement. Either way, you get the [...]

Brand Champions From Inside Out

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If your big brand picture is missing these best practices, true success may be a bumpy road.

Can Personality Increase Your Bottom Line?

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Do yourself and your bottom line a favor. Determine what personality traits match your culture and seek people with those traits, they’ll be the ones that deliver your brand’s message as intended.

Color Has A Brain – Yours

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You stop at red, you go at green, the greatest sky is always the bluest and some prisons in Texas dress their inmates in bubble-gum pink so they don’t kill each other. Color activates your brain. It engages, informs and attracts – but above all – color affects emotion.

Raising Your Brand Takes a Village

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You want the best for your children so they grow up healthy and strong, right? Well raising your brand is no different. The better your choice of partners, the stronger your brand will be.

Brand Culture Points

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You want your brand to be respected like Zappos, Starbucks + Southwest but your strategy for internal communications is to send out an email to the entire company letting them know what the “deal” is.

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